VIDEO — Revitalizing Main Street: The power of incrementalism & competitive advantages

In this 5-minute video, Matt Wagner, Vice President of Revitalization Programs at the National Main Street Center, discusses competitive advantages, incrementalism and the power of the Main Street America network with Ellee Pai Hong in the Comcast Newsmakers studio.

Made up of small towns, mid-sized communities, and urban commercial districts, the thousands of organizations, individuals, volunteers, and local leaders that make up Main Street America™ represent the broad diversity that makes this country so unique. Working together, the Main Street America Network helps to breathe new life into the places people call home.

The Main Street movement grew out of a recognition that a community is only as strong as its core. In an era when many people had given up hope about the commercial and cultural viability of downtown, and when suburbs, shopping malls, and big box retailers were dominating the American landscape, this seemed like an unlikely proposition. But, over the last four decades, the Main Street movement has proven that downtowns are the heart of our communities, and that a community is only as strong as its core.

Watch video here.

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